Some of the folks that share the Brooklyn coworking space with me (my cocoworkers, I guess!) recently produced a video about an advertising intervention at the filming of a Kleenex ad in Times Square.
Greenpeace activists performed the intervention on a Kleenex commercial shoot in Times Square, effectively hijacking their ad campaign, and shutting down the shoot for the rest of the day (March 24th 2007). Kleenex, responsible for vast old-growth forest destruction in Northern Canada’s Boreal Forest, opened the door for this one.
Primary video:
http://www.youtube.com/watch?v=sZCym0DB7hA
Additional:
http://www.gothamist.com/2007/03/26/video_of_the_da_57.php
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